The story of Chopard began in the year 1860 in the Swiss district of Sonvilier. That year, a 24-year-old Louis-Ulysse Chopard, a farmer’s son, opened a workshop where he manufactured mechanical movements for timepieces. As time went on, it became clear to Chopard that there was substantially more money in fully finished Chopard watches for men and women rather than just their parts. With that in mind, he established what came to be known as the L.U.C manufacturing company and began manufacturing watches.
In 1937, the company moved to Geneva. At the time the company employed merely 150 people. The reason for the move was simple. It was a way to acquire the coveted Geneva Seal certification. For that to happen, Chopard watches for men needed to be actually crafted in Geneva. From then on, there was no looking back. Pocket watches and ladies’ Chopard watches became a specialty for the brand. In 1943, Paul-André, the founder’s grandson tookover the company.
Today, Chopard watches for women and men are icons in the Haute Horlogerie industry with numerous state of the art timepieces out in the market up for grabs. The Swiss luxury watchmaker fosters a one of a kind design language that makes its creations not just unique but also extremely desirable. On the mechanical front too, Chopard does an excellent job in standing out.